DIY Discovery Hub

I partnered with Joss & Main buyers to create a DIY hub for customers. The hub spans across four landing pages: projects that take an hour, projects that take an afternoon, projects that stretch over an entire weekend, and a summary page of all projects. I handled everything from concept to design, leveraging color cues and textures for a fresh, clean, and digestible user experience on both desktop and mobile.

Services: Art direction, desktop and mobile design layout, established templating system, photo editing, stylizing editorial devices

Copywriter: Olivia Burns

Photography: Wayfair Photo Studio


Overarching Landing Page

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Landing Pages for 60-minute, afternoon or weekend projects

Click on creative to preview the full page.


Mobile Experience


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